News & Events zu Reborn Coffee Inc (REBN)REBNReborn Coffee Inc

Reborn Coffee Enhances Supply Agreement with Visvita, Targeting $30M Annual Supply

Reborn Coffee announced that it has enhanced its master product supply agreement with Visvita. The upgraded framework secures robust South Korean & Vietnamese manufacturing infrastructure and an expanded global supply chain to fulfill its $30M annual product supply target. Under the newly defined manufacturing and operational framework, Visvita Corporation provides its intellectual property to its South Korean entity, Visvita Korea. Simultaneously, Reborn Coffee enters into direct manufacturing agreements with leading South Korean and Vietnamese Original Equipment Manufacturer partners, forming an integrated tri-party agreement involving Visvita Korea. This structure ensures stable, high-quality, and scalable production directly out of South Korea.

Reborn Coffee Signs $30M Supply Agreement with Visvita

Reborn Coffee announced that it has entered into a master product supply agreement with Visvita, a California-based beverage distribution company, under which Reborn Coffee will supply products to Visvita. Products covered by the Agreement are limited to aloe vera beverages and other beverage products the parties specify in approved purchase orders. The parties have agreed to work toward a minimum business volume of $30M in products, raw materials and finished goods during the first contract year. Reborn Coffee will supply products to Visvita on a non-exclusive basis, and individual purchase orders become binding only upon the Company's written acceptance and confirmation. Upon signing the Agreement, the parties entered into an initial $2M purchase order.

Reborn Coffee Enters Strategic MOU with Visvita

Reborn Coffee announced that it has entered into a strategic Memorandum of Understanding, MOU, with Visvita. The MOU establishes a framework to combine Reborn Coffee's brand and roasting platform with Visvita's supply and distribution network, with the objective of expanding Reborn Coffee's global franchise supply chain and introducing a co-branded ready-to-drink beverage lineup. The MOU is non-binding, and the parties intend to negotiate definitive agreements. The companies are evaluating ways to connect Visvita's distribution footprint and local partner network in Mexico to Reborn's Latin American franchise supply chain. The goal is to broaden franchise supply and product distribution across Mexico and other Latin American markets through channels Visvita has already established. Visvita maintains active supplier standing with U.S. retailers, and the parties plan to leverage those relationships to place a co-branded "Visvita Reborn" RTD beverage lineup into channels ranging from independent markets to large-scale retail and online distribution. Michael Aminpour, Chief Executive Officer of Visvita, and Daniel Aminpour, Director, have been appointed as Head Sales Advisory Leads to guide global franchise expansion and RTD rollout.