Upbound Group Inc

Upbound Group Inc (UPBD) Stock Analysis

$19.980

+3.626 (+18.15%)At close

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High
20.125
Open
18.000
VWAP
19.24
Volume
3.15M
Mkt Cap
1.65B
Low
17.630
Amount
60.69M
EV/EBITDA, TTM
1.43

Upbound Group, Inc. is a technology and data-driven company in financial products that addresses the needs of consumers. Its customer-facing operating units include brands, such as Rent-A-Center, Brigit, and Acima that facilitate consumer transactions across a range of store-based and digital channels, including over 2,300 company branded retail units across the United States, Mexico and Puerto Rico. Its Acima segment offers the lease-to-own transaction to consumers who do not qualify for traditional financing through staffed or unstaffed kiosks located within third-party retailer locations or other virtual options. Its Mexico segment consists of its Company-owned stores in Mexico that lease household durable goods to customers on a lease-to-own basis. Brigit segment operates in the United States, and includes the operations of Bridge IT Inc. It also offers earned wage access and credit building products for consumers who are underserved by traditional financial institutions.

AI analysis of Upbound Group Inc (UPBD)

Buy

Upbound Group Inc is a good buy right now due to its current price of $17.08, which is significantly below the analyst price target of $28, indicating a potential upside of 64%. Additionally, the company has a strong forward P/E ratio of 3.46, suggesting it is undervalued relative to its earnings potential. The gross margin is also impressive at 49.93%, reflecting strong operational efficiency. However, a risk to consider is the recent decline in stock price, with a 1-year change of -26.63%.

Valuation Metrics

The current forward P/E ratio for Upbound Group Inc (UPBD) is 3.50, compared to its 5-year average forward P/E of 6.73.

Forward P/E

Undervalued
5Y Average P/E
6.73
Current P/E
3.50
Overvalued
8.76
Undervalued
4.70

Forward EV/EBITDA

Strongly Undervalued
5Y Average EV/EBITDA
5.72
Current EV/EBITDA
1.43
Overvalued
7.79
Undervalued
3.64

Forward P/S

Undervalued
5Y Average P/S
0.35
Current P/S
0.20
Overvalued
0.46
Undervalued
0.24

Alphio AI Price Scenarios for UPBD

Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

B

Bull

Bull · 25%UPBD

$26.78

Scenario price

B

Base

Base · 50%UPBD

$25.79

Scenario price

B

Bear

Bear · 25%UPBD

$24.01

Scenario price

Whales holding UPBD

B

Bragg Financial Advisors, Inc.

+ HoldingUPBD

-3.40%

3M Return

Events Timeline

2026-10-29 (ET)

07:30:00

Sees Revenue of $1.15B-$1.25B

07:30:00

Company Reports Q3 Revenue of $1.15B

07:30:00

Sees Revenue of $4.68B-$4.78B

2026-09-22 (ET)

09:00:00

Upbound Group Appoints Scott Young as COO

2026-04-30 (ET)

07:10:00

Company Reaffirms FY 2026 Revenue Expectation of $4.70B to $4.95B

News

UPBD FAQ — answered by Alphio AI

Upbound Group, Inc. is a technology and data-driven company in financial products that addresses the needs of consumers. Its customer-facing operating units include brands, such as Rent-A-Center, Brigit, and Acima that facilitate consumer transactions across a range of store-based and digital channels, including over 2,300 company branded retail units across the United States, Mexico and Puerto Rico. Its Acima segment offers the lease-to-own transaction to consumers who do not qualify for traditional financing through staffed or unstaffed kiosks located within third-party retailer locations or other virtual options. Its Mexico segment consists of its Company-owned stores in Mexico that lease household durable goods to customers on a lease-to-own basis. Brigit segment operates in the United States, and includes the operations of Bridge IT Inc. It also offers earned wage access and credit building products for consumers who are underserved by traditional financial institutions. It operates in the Consumer Cyclicals sector (SERVICES-EQUIPMENT RENTAL & LEASING, NEC industry).

Upbound Group Inc is a good buy right now due to its current price of $17.08, which is significantly below the analyst price target of $28, indicating a potential upside of 64%. Additionally, the company has a strong forward P/E ratio of 3.46, suggesting it is undervalued relative to its earnings potential. The gross margin is also impressive at 49.93%, reflecting strong operational efficiency. However, a risk to consider is the recent decline in stock price, with a 1-year change of -26.63%.

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This page is for research only and is not investment advice. Models can be wrong. Past performance does not guarantee future results.

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