Build-A-Bear Workshop, Inc.

Build-A-Bear Workshop, Inc. (BBW) Stock Analysis

$24.560

+0.447 (+1.82%)At close

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High
24.955
Open
24.240
VWAP
24.58
Volume
204.57K
Mkt Cap
349.82M
Low
24.240
Amount
5.03M
EV/EBITDA, TTM
6.33

Build-A-Bear Workshop, Inc. is a mall-based, experiential specialty retailer for children. The Company creates personalized furry friends through stuffing, dressing, accessorizing and naming process. It operates through three segments, which include direct-to-consumer (DTC), commercial, and international franchising. The direct-to-consumer segment includes the operating activities of corporately managed stores, other retail-delivered operations and online sales. The commercial segment includes transactions with other businesses and consists of wholesale sales of merchandise, supplies and fixtures, licensing the Company's intellectual properties for third-party use and revenues generated from entertainment activities. The international franchising segment includes the activities of franchisees who operate store locations in certain countries and includes development fees, sales-based royalties, merchandise, supplies and fixture sales.

AI analysis of Build-A-Bear Workshop, Inc. (BBW)

Sell

Build-A-Bear Workshop Inc is not a good buy right now due to its current price of $24.96, which is significantly below the analyst price targets of $40 and $37. The stock has a low RSI of 39.912, indicating potential weakness, and a year-to-date change of -59.08%, reflecting substantial declines in value. The main risk is the ongoing investigation by Rosen Law Firm regarding potentially misleading business information, which could further impact investor confidence.

Analyst Ratings (3)

+185.02% upside
Buy
2 Buy
1 Hold
0 Sell
Current: 24.56
Low
70.00
Average
70.00
High
70.00

Northland

2026-08-31

Price Target

$40

Outperform

DA Davidson

2026-08-28

Price Target

$37

Buy

Northland

2026-03-13

Price Target

$60

Outperform

CJS Securities

2025-12-10

Price Target

$70

Outperform

DA Davidson

2025-12-05

Price Target

$70

Buy

Valuation Metrics

The current forward P/E ratio for Build-A-Bear Workshop, Inc. (BBW) is 6.92, compared to its 5-year average forward P/E of 8.88.

Forward P/E

Fair
5Y Average P/E
8.88
Current P/E
6.92
Overvalued
12.60
Undervalued
5.17

Forward EV/EBITDA

Fair
5Y Average EV/EBITDA
6.02
Current EV/EBITDA
6.33
Overvalued
7.86
Undervalued
4.19

Forward P/S

Fair
5Y Average P/S
0.82
Current P/S
0.56
Overvalued
1.08
Undervalued
0.55

Alphio AI Price Scenarios for BBW

Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

B

Bull

Bull · 25%BBW

$51.76

Scenario price

B

Base

Base · 50%BBW

$49.72

Scenario price

B

Bear

Bear · 25%BBW

$45.89

Scenario price

Whales holding BBW

P

Paradigm Capital Management, Inc.

+ HoldingBBW

-20.64%

3M Return

Events Timeline

2026-08-27 (ET)

16:30:00

Nvidia's Quarterly Report Drives Tech Stocks Higher

12:30:00

Nasdaq Rises 350.95 Points on Nvidia Earnings

09:00:00

Nvidia Projects 70% Revenue Growth for Next Fiscal Year

07:00:00

FY26 Revenue Consensus at $538.78M, Lowers Pre-Tax Income View to $60M-$68M

07:00:00

Build-A-Bear Q2 Revenue at $115.3M, Below Expectations

News

BBW FAQ — answered by Alphio AI

Build-A-Bear Workshop, Inc. is a mall-based, experiential specialty retailer for children. The Company creates personalized furry friends through stuffing, dressing, accessorizing and naming process. It operates through three segments, which include direct-to-consumer (DTC), commercial, and international franchising. The direct-to-consumer segment includes the operating activities of corporately managed stores, other retail-delivered operations and online sales. The commercial segment includes transactions with other businesses and consists of wholesale sales of merchandise, supplies and fixtures, licensing the Company's intellectual properties for third-party use and revenues generated from entertainment activities. The international franchising segment includes the activities of franchisees who operate store locations in certain countries and includes development fees, sales-based royalties, merchandise, supplies and fixture sales. It operates in the Consumer Cyclicals sector (RETAIL-HOBBY, TOY & GAME SHOPS industry).

Build-A-Bear Workshop Inc is not a good buy right now due to its current price of $24.96, which is significantly below the analyst price targets of $40 and $37. The stock has a low RSI of 39.912, indicating potential weakness, and a year-to-date change of -59.08%, reflecting substantial declines in value. The main risk is the ongoing investigation by Rosen Law Firm regarding potentially misleading business information, which could further impact investor confidence.

3 analysts cover BBW: 2 rate it Buy, 1 Hold and 0 Sell. The average price target is 70.00.

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This page is for research only and is not investment advice. Models can be wrong. Past performance does not guarantee future results.

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