Herc Holdings Inc (HRI) FinancialsHRIHerc Holdings Inc

Herc Holdings Inc. (HRI) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Equipment rental, accounting for 79.9% of total sales, equivalent to $962.00M. Other significant revenue streams include Sales of rental equipment and Delivery and pick-up. Understanding this composition is critical for investors evaluating how HRI navigates market cycles within the Business Support Services industry.

Evaluating the bottom line, Herc Holdings Inc. maintains a gross margin of 25.08%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at 12.21%, while the net margin is 1.58%. These profitability ratios, combined with a Return on Equity (ROE) of 2.58%, provide a clear picture of how effectively HRI converts its operational activities into shareholder value.

In the context of the broader market, HRI competes directly with industry leaders such as SLM and OTF. With a market capitalization of $4.06B, it holds a significant position in the sector. When comparing efficiency, HRI's gross margin of 25.08% stands against SLM's N/A and OTF's N/A. Such benchmarking helps identify whether Herc Holdings Inc. is trading at a premium or discount relative to its financial performance.

Herc Holdings reported a 20% rise in total revenue for Q2 2026, reaching approximately $1.204 billion, but faced profitability pressures with a gross margin of 25.08%, down from previous quarters. The company has shown resilience with a projected adjusted EBITDA of $2.09 billion for the year, reflecting strong demand expectations.