Bull
$11.69
Scenario price
$13.880
-0.069 (-0.50%)At close
Ford Motor Company develops and delivers Ford trucks, sport utility vehicles, commercial vans and cars, and Lincoln luxury vehicles, along with connected services, including BlueCruise (ADAS) and security. The Company's segments include Ford Blue, Ford Model e, Ford Pro, and Ford Credit. The Ford Blue segment primarily includes the sale of Ford and Lincoln internal combustion engine (ICE) and hybrid vehicles, service parts, accessories, and digital services for retail customers. The Ford Model e segment primarily includes the sale of its electric vehicles, service parts, accessories, and digital services for retail customers. The Ford Pro segment primarily includes the sale of Ford and Lincoln vehicles, service parts, accessories, and services for commercial, government, and rental customers. The Ford Credit segment consists of the Ford Credit business on a consolidated basis, which is primarily vehicle-related financing and leasing activities. Its vehicle brands are Ford and Lincoln.
Ford Motor Co is currently not a strong buy due to its recent financial struggles, including an $8.2 billion loss in 2025 despite record revenues of $187.3 billion. The current price is $13.88, which is below the analyst price targets ranging from $14 to $16, indicating limited upside potential. Additionally, the RSI is at 42.74, suggesting the stock is nearing oversold territory but not yet a strong buy signal. The main risk is the significant decline in its EV revenue, which dropped 56% year-over-year, raising concerns about future profitability and market position.
Morgan Stanley
$14
2026-08-20
Morgan Stanley
2026-08-20
Price Target
$14
DZ Bank
$16
2026-07-31
DZ Bank
2026-07-31
Price Target
$16
TD Cowen
$15
2026-07-29
TD Cowen
2026-07-29
Price Target
$15
RBC Capital
$15
2026-07-29
RBC Capital
2026-07-29
Price Target
$15
Citi
$16.00
2026-07-29
Citi
2026-07-29
Price Target
$16.00
Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

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Ford and Tesla Revenue Dynamics Analysis
Ford Motor Company develops and delivers Ford trucks, sport utility vehicles, commercial vans and cars, and Lincoln luxury vehicles, along with connected services, including BlueCruise (ADAS) and security. The Company's segments include Ford Blue, Ford Model e, Ford Pro, and Ford Credit. The Ford Blue segment primarily includes the sale of Ford and Lincoln internal combustion engine (ICE) and hybrid vehicles, service parts, accessories, and digital services for retail customers. The Ford Model e segment primarily includes the sale of its electric vehicles, service parts, accessories, and digital services for retail customers. The Ford Pro segment primarily includes the sale of Ford and Lincoln vehicles, service parts, accessories, and services for commercial, government, and rental customers. The Ford Credit segment consists of the Ford Credit business on a consolidated basis, which is primarily vehicle-related financing and leasing activities. Its vehicle brands are Ford and Lincoln. It operates in the Consumer Cyclicals sector (MOTOR VEHICLES & PASSENGER CAR BODIES industry).
Ford Motor Co is currently not a strong buy due to its recent financial struggles, including an $8.2 billion loss in 2025 despite record revenues of $187.3 billion. The current price is $13.88, which is below the analyst price targets ranging from $14 to $16, indicating limited upside potential. Additionally, the RSI is at 42.74, suggesting the stock is nearing oversold territory but not yet a strong buy signal. The main risk is the significant decline in its EV revenue, which dropped 56% year-over-year, raising concerns about future profitability and market position.
24 analysts cover F: 4 rate it Buy, 18 Hold and 2 Sell. The average price target is 13.65.
This page is for research only and is not investment advice. Models can be wrong. Past performance does not guarantee future results.