Bull
$480.88
Scenario price
$517.500
-21.631 (-4.18%)At close
Ulta Beauty, Inc. is a specialty United States beauty retailer and a premier beauty destination for cosmetics, fragrance, skin care products, wellness products, hair care products, and salon services. The Company's business includes a differentiated assortment of approximately 30,000 beauty products across a variety of categories and price points, as well as a variety of beauty services, including salon services, in more than 1,500 stores predominantly located in convenient, high-traffic locations. It also offers digital experience delivered through its Website, Ulta.com, and its mobile applications. The Company's brands include Ulta Beauty Collection, Morphe, Bio Ionic, Rare Beauty, Ouidad, DIBS Beauty, Medicube, Clinique, The Ordinary, about-face, Anastasia Beverly Hills, Ariana Grande, CHANEL, FENTY BEAUTY by Rihanna, It Cosmetics, LolaVie, OUAI, PAT McGRATH LABS, Tula, NYX Professional Makeup and others.
Ulta Beauty Inc is a good buy right now as it has shown a solid Q2 earnings growth with net sales increasing by 8.9% year-over-year to $3 billion and an EPS of $6.55, exceeding estimates. The current price of $517.5 is below analyst targets, with a potential upside of over 20% to the lowest target of $625. However, the RSI is at 40.312, indicating potential for upward momentum as it approaches oversold territory. The main risk is the recent 16.54% year-to-date decline, which reflects broader market volatility.
DA Davidson
$625
2026-08-28
DA Davidson
2026-08-28
Price Target
$625
UBS
$710
2026-08-28
UBS
2026-08-28
Price Target
$710
Goldman Sachs
$667
2026-08-28
Goldman Sachs
2026-08-28
Price Target
$667
BofA
$650
2026-08-28
BofA
2026-08-28
Price Target
$650
Barclays
$645
2026-08-28
Barclays
2026-08-28
Price Target
$645
Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

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Ulta Beauty, Inc. is a specialty United States beauty retailer and a premier beauty destination for cosmetics, fragrance, skin care products, wellness products, hair care products, and salon services. The Company's business includes a differentiated assortment of approximately 30,000 beauty products across a variety of categories and price points, as well as a variety of beauty services, including salon services, in more than 1,500 stores predominantly located in convenient, high-traffic locations. It also offers digital experience delivered through its Website, Ulta.com, and its mobile applications. The Company's brands include Ulta Beauty Collection, Morphe, Bio Ionic, Rare Beauty, Ouidad, DIBS Beauty, Medicube, Clinique, The Ordinary, about-face, Anastasia Beverly Hills, Ariana Grande, CHANEL, FENTY BEAUTY by Rihanna, It Cosmetics, LolaVie, OUAI, PAT McGRATH LABS, Tula, NYX Professional Makeup and others. It operates in the Consumer Cyclicals sector (RETAIL-RETAIL STORES, NEC industry).
Ulta Beauty Inc is a good buy right now as it has shown a solid Q2 earnings growth with net sales increasing by 8.9% year-over-year to $3 billion and an EPS of $6.55, exceeding estimates. The current price of $517.5 is below analyst targets, with a potential upside of over 20% to the lowest target of $625. However, the RSI is at 40.312, indicating potential for upward momentum as it approaches oversold territory. The main risk is the recent 16.54% year-to-date decline, which reflects broader market volatility.
25 analysts cover ULTA: 12 rate it Buy, 13 Hold and 0 Sell. The average price target is 647.83.
This page is for research only and is not investment advice. Models can be wrong. Past performance does not guarantee future results.