Bull
$59.65
Scenario price
$41.670
+2.321 (+5.57%)At close
Molson Coors Beverage Company is a holding company. The Company operates in two segments: Americas and EMEA&APAC. The Americas segment consists of the production, importing, marketing, distribution and sales of its owned brands and partner brands and licensed brands in the United States, Canada and various countries in Latin America. It operates nine primary breweries, three craft breweries and two container operations. It also includes partnership arrangements for the distribution of beer in Ontario and the western provinces of Canada. The EMEA&APAC segment consists of the production, marketing and sales of its primary brands as well as other owned and licensed brands in Bulgaria, Croatia, Czech Republic, Hungary, Montenegro, the Republic of Ireland, Romania, Serbia, the United Kingdom, various other European countries and certain countries within the Middle East, Africa and Asia Pacific regions. It operates approximately 10 primary breweries, three craft breweries and one cidery.
Molson Coors Beverage Co (TAP) is currently priced at $39.52, with a forward P/E ratio of 6.78, indicating it may be undervalued compared to its earnings potential. However, the RSI is at 79.47, suggesting it is overbought and may face a pullback. Additionally, insider buying has surged by 1804.47% recently, indicating strong confidence from company insiders. The main risk is the negative sentiment reflected in the recent downgrade by BofA, which could pressure the stock price further.
BofA
$36
2026-10-09
BofA
2026-10-09
Price Target
$36
JPMorgan
$42
2026-08-10
JPMorgan
2026-08-10
Price Target
$42
UBS
$45
2026-08-07
UBS
2026-08-07
Price Target
$45
JPMorgan
$41
2026-07-30
JPMorgan
2026-07-30
Price Target
$41
Deutsche Bank
$41
2026-07-22
Deutsche Bank
2026-07-22
Price Target
$41
Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

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Molson Coors Beverage Company is a holding company. The Company operates in two segments: Americas and EMEA&APAC. The Americas segment consists of the production, importing, marketing, distribution and sales of its owned brands and partner brands and licensed brands in the United States, Canada and various countries in Latin America. It operates nine primary breweries, three craft breweries and two container operations. It also includes partnership arrangements for the distribution of beer in Ontario and the western provinces of Canada. The EMEA&APAC segment consists of the production, marketing and sales of its primary brands as well as other owned and licensed brands in Bulgaria, Croatia, Czech Republic, Hungary, Montenegro, the Republic of Ireland, Romania, Serbia, the United Kingdom, various other European countries and certain countries within the Middle East, Africa and Asia Pacific regions. It operates approximately 10 primary breweries, three craft breweries and one cidery. It operates in the Consumer Non-Cyclicals sector (MALT BEVERAGES industry).
Molson Coors Beverage Co (TAP) is currently priced at $39.52, with a forward P/E ratio of 6.78, indicating it may be undervalued compared to its earnings potential. However, the RSI is at 79.47, suggesting it is overbought and may face a pullback. Additionally, insider buying has surged by 1804.47% recently, indicating strong confidence from company insiders. The main risk is the negative sentiment reflected in the recent downgrade by BofA, which could pressure the stock price further.
13 analysts cover TAP: 7 rate it Buy, 4 Hold and 2 Sell. The average price target is 52.00.


$TAP An opportunity missed. See where the 5-day EMA (green line) crossed above the 10-day SMA (yellow line), that is where I should have been looking for confirmation of an uptrend, which happened when this crossed and closed above the pivot line (the 21-day orange line). I missed that entry around 38.00. The next resistance was the 50-day (red line) and once it broke that, that was another entry opportunity, which I made. Stop loss is breakeven, but I think this heads towards a new resistance, the 200-day (blue line). I posted this Thursday @ 6pm. Let's see where this goes....
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