Boston Beer Company Inc

Boston Beer Company Inc (SAM) Stock Analysis

$183.130

+0.183 (+0.10%)At close

Loading chart…
High
185.870
Open
185.160
VWAP
183.44
Vol
120.58K
Mkt Cap
3.61B
Low
181.320
Amount
22.12M
EV/EBITDA, TTM
5.69

The Boston Beer Company, Inc. is engaged in the business of selling alcohol beverages throughout the United States and in selected international markets, under various trade names. The trade names include The Boston Beer Company, Twisted Tea Brewing Company, Hard Seltzer Beverage Company, Angry Orchard Cider Company, Dogfish Hea Craft Brewery, Dogfish Head Distilling Co., Angel City Brewing Company, Coney Island Brewing Company, Green Rebel Brewing Co., TeaPot Worldwide, Sun Cruiser Beverage Co., American Fermentation Company LLC, and Sinless Spirits Company. It produces alcohol beverages, including flavored malt beverages, hard seltzer, beer, hard cider, spirits-based ready-to-drink beverages (spirits RTDs) and distilled spirits at Company-owned breweries and its cidery and under contract arrangements at other production facilities. The four primary Company-owned breweries are focused on production and research and development. The Company sells its beverages in various packages.

AI analysis of Boston Beer Company Inc (SAM)

sell

Boston Beer Company Inc (SAM) is not a good buy right now due to declining financial performance and negative market sentiment. The current price is $183.13, which is below multiple analyst price targets, including $195 from Jefferies and $176 from Deutsche Bank. The company has reported a significant EPS miss of -23.48% in its last earnings, and the RSI is at 42.395, indicating a lack of momentum. Additionally, insider selling has increased by 388.07%, suggesting a lack of confidence from those closest to the company. The main risk is the declining alcohol consumption trend in the U.S., which could further impact revenues.

Analyst Ratings (10)

+30.51% upside
Hold
0 Buy
6 Hold
4 Sell
Current: 183.13
Low
192.00
Average
239.01
High
326.00

Roth Capital

2026-07-24

Price Target

$295

Buy

Jefferies

2026-07-24

Price Target

$195

Hold

RBC Capital

2026-07-24

Price Target

$210

Sector Perform

Deutsche Bank

2026-07-24

Price Target

$176

Hold

Morgan Stanley

2026-07-24

Price Target

$190

Equal Weight

Valuation Metrics

The current forward P/E ratio for Boston Beer Company Inc (SAM) is 17.67, compared to its 5-year average forward P/E of 31.22.

Forward P/E

Undervalued
5Y Average P/E
31.22
Current P/E
17.67
Overvalued
40.99
Undervalued
21.44

Forward EV/EBITDA

Fair
5Y Average EV/EBITDA
13.15
Current EV/EBITDA
5.69
Overvalued
22.11
Undervalued
4.18

Forward P/S

Undervalued
5Y Average P/S
1.76
Current P/S
0.99
Overvalued
2.29
Undervalued
1.23

Alphio AI Price Scenarios for SAM

Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

B

Bull

Bull · 25%SAM

$228.92

Scenario price

B

Base

Base · 50%SAM

$217.29

Scenario price

B

Bear

Bear · 25%SAM

$205.17

Scenario price

Whales holding SAM

P

Prescott General Partners LLC

+ HoldingSAM

+8.09%

3M Return

S

Southeastern Asset Management, Inc.

+ HoldingSAM

+1.20%

3M Return

Events Timeline

2026-08-20 (ET)

16:30:00

Boston Beer CFO Diego Reynoso Resigns

16:30:00

Ingredion Appoints Diego Reynoso as CFO

16:30:00

Company Appoints Matthew D. Murphy as Interim CFO

2026-07-23 (ET)

16:30:00

Company Reaffirms 2026 Shipment Outlook

16:30:00

Company Reports Q2 Revenue of $607.8M, Exceeding Expectations

News

SAM FAQ — answered by Alphio AI

The Boston Beer Company, Inc. is engaged in the business of selling alcohol beverages throughout the United States and in selected international markets, under various trade names. The trade names include The Boston Beer Company, Twisted Tea Brewing Company, Hard Seltzer Beverage Company, Angry Orchard Cider Company, Dogfish Hea Craft Brewery, Dogfish Head Distilling Co., Angel City Brewing Company, Coney Island Brewing Company, Green Rebel Brewing Co., TeaPot Worldwide, Sun Cruiser Beverage Co., American Fermentation Company LLC, and Sinless Spirits Company. It produces alcohol beverages, including flavored malt beverages, hard seltzer, beer, hard cider, spirits-based ready-to-drink beverages (spirits RTDs) and distilled spirits at Company-owned breweries and its cidery and under contract arrangements at other production facilities. The four primary Company-owned breweries are focused on production and research and development. The Company sells its beverages in various packages. It operates in the Consumer Non-Cyclicals sector (MALT BEVERAGES industry).

Boston Beer Company Inc (SAM) is not a good buy right now due to declining financial performance and negative market sentiment. The current price is $183.13, which is below multiple analyst price targets, including $195 from Jefferies and $176 from Deutsche Bank. The company has reported a significant EPS miss of -23.48% in its last earnings, and the RSI is at 42.395, indicating a lack of momentum. Additionally, insider selling has increased by 388.07%, suggesting a lack of confidence from those closest to the company. The main risk is the declining alcohol consumption trend in the U.S., which could further impact revenues.

10 analysts cover SAM: 0 rate it Buy, 6 Hold and 4 Sell. The average price target is 239.01.

This page is for research only and is not investment advice. Models can be wrong. Past performance does not guarantee future results.

Get Started