Hasbro Inc (HAS) Stock AnalysisHASStock AnalysisHasbro Inc

Hasbro, Inc. is a game, intellectual property (IP) and toy company. The Company delivers play experiences to kids, families, and fans around the world, through physical and digital games, video games, and toys, among others. Its Consumer Products segment engages in the sourcing, marketing and sales of toy and game products around the world. Its Wizards of the Coast and Digital Gaming segment engages in the promotion of the Company's brands through the development of trading cards, role-playing and digital game experiences based on Hasbro and Wizards of the Coast games. Its Entertainment segment engages in the development and production of Hasbro-branded entertainment content, including film, television, children’s programming, digital content and live entertainment focused on Hasbro-owned properties. Its portfolio of brands includes MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. It operates in the Consumer Cyclicals sector (GAMES, TOYS & CHILDREN'S VEHICLES (NO DOLLS & BICY industry).

Hasbro Inc. is a good buy right now due to its current price of $94.23, which is below several analyst price targets, including $105 from Argus and $110 from BofA. Additionally, the company reported a strong 16% revenue increase in Q2 2026, reaching $1.1 billion, and has shown a year-to-date change of +13.57%. However, the main risk is the insider selling activity, which has increased by 13795.11% over the last month, indicating potential concerns about future performance.

14 analysts cover HAS: 7 rate it Buy, 7 Hold and 0 Sell. The average price target is 95.71.