Braze, Inc.

Noticias y eventos de Braze, Inc. (BRZE)

$29.340

-1.003 (-3.42%)Al cierre

Noticias de BRZE

Eventos de BRZE

9/29 09:30

Braze Unveils Three New AI Features to Enhance Customer Engagement

Braze unveiled three major additions to its AI portfolio, alongside new conversational AI capabilities across messaging channels. Together, they help marketers bring 1:1 decisioning to more customer journeys, automate critical campaign quality assurance, and work with Braze directly from the AI tools they already use, all while engaging customers with interactive messaging and product experiences. Last year at Forge, Braze introduced BrazeAI Operator, BrazeAI Agent Console, and BrazeAI Decisioning Studio. Today, Braze is building on those launches with BrazeAI Decisioning Studio Go, a self-service offering that brings AI decisioning to more customer journeys; Agentic Standards, which automates critical campaign quality assurance; and BrazeAI Operator Connect, providing near-universal support across the Braze product for headless workflows. Through Operator Connect, marketers and developers can bring Braze intelligence and capabilities directly into the AI tools where they already work. Braze is also introducing Conversational Agents to help brands engage customers through responsive, context-aware conversations across messaging channels.

9/29 09:30

Braze Signs Strategic Collaboration Agreement with AWS

Braze announced at Forge, its annual customer conference taking place September 28-30 at Fontainebleau Las Vegas, that it has signed a strategic collaboration agreement with Amazon Web Services to help brands accelerate innovation and deliver more relevant, personalized customer experiences at scale. Through the SCA, Braze is deepening its collaboration with AWS across generative AI and industry solutions. The companies will focus on helping customers bring emerging technology into everyday marketing workflows, with the flexibility of global infrastructure and AWS Marketplace making it easier for organizations to adopt and scale their customer engagement technology.

9/9 12:30

Braze Shares Down 18.6% to $24.68

Braze is down -18.6%, or -$5.63 to $24.68.

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