Roku Inc (ROKU) FinancialsROKUFinancialRoku Inc

Roku, Inc. (ROKU) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Platform, accounting for 90.1% of total sales, equivalent to $1.22B. Another important revenue stream is Devices. Understanding this composition is critical for investors evaluating how ROKU navigates market cycles within the Entertainment Production industry.

Evaluating the bottom line, Roku, Inc. maintains a gross margin of 49.73%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at 10.79%, while the net margin is 12.12%. These profitability ratios, combined with a Return on Equity (ROE) of 13.12%, provide a clear picture of how effectively ROKU converts its operational activities into shareholder value.

In the context of the broader market, ROKU competes directly with industry leaders such as IOT and CRCL. With a market capitalization of $23.40B, it holds a significant position in the sector. When comparing efficiency, ROKU's gross margin of 49.73% stands against IOT's 75.42% and CRCL's 36.92%. Such benchmarking helps identify whether Roku, Inc. is trading at a premium or discount relative to its financial performance.

Roku has shown strong revenue growth, with Q2 2026 revenue reported at $1.35 billion and a net income of $164.2 million, marking a significant turnaround from previous losses. The gross margin improved to 49.73%, reflecting better cost management.