Klaviyo Inc（KVYO）資訊與事件KVYOKlaviyo Inc

MNTN and Klaviyo Announce New Integration to Enhance Marketing Efficiency

MNTN (MNTN) and Klaviyo (KVYO) announced a new integration that brings MNTN Performance TV into email and text marketing workflows. The two-way native integration enables marketers to use Klaviyo audiences on MNTN Performance TV and also use the TV ad exposure to trigger automated email and SMS journeys in Klaviyo. Brands can activate Klaviyo audiences on MNTN Performance TV. After a customer is exposed to a Performance TV ad, marketers can automatically trigger personalized email and text message flows in Klaviyo.

Klaviyo Updates CRM Platform at Annual Customer Conference

Klaviyo at K:BOS, its annual customer conference, announced major updates to its CRM platform so brands can get more out of their AI and agents, better understand their data and personalize every experience with models built for each decision. Klaviyo is also opening up its platform, so users can access Klaviyo from inside whatever AI tool they already use. Klaviyo is opening up its platform with 260+ MCP tools and capabilities and 490+ APIs now accessible directly from Claude, ChatGPT, or any AI system a team already uses. A marketer can work from inside them, or an agent can read, write, and go live on its own, without ever opening Klaviyo's own interface. A few ways brands are already using this headless architecture include building a custom reporting dashboard in Cursor or Lovable with live Klaviyo data, and using the MCP to automate a weekly performance review that recommends what needs attention and post the findings straight to Slack.