Rocky Brands Inc（RCKY）股票分析RCKYRocky Brands Inc

Rocky Brands, Inc. is a designer, manufacturer and marketer of footwear and apparel marketed under a portfolio of brand names, including Rocky, Georgia Boot, Durango, Lehigh, The Original Muck Boot Company, XTRATUF and Ranger. Its segments include Wholesale, Retail and Contract Manufacturing. Its Wholesale segment includes sales of footwear and accessories to several classifications of retailers, including sporting goods stores, outdoor specialty stores, online retailers, marine stores, independent retailers, mass merchants, retail uniform stores and specialty safety shoe stores. Its Retail segment includes direct sales of its products to consumers through its e-commerce Websites, third-party marketplaces, its Rocky Outdoor Gear Store and Lehigh businesses. Its Contract Manufacturing segment includes sales to the United States Military, private label sales and any sales to customers in which it is contracted to manufacture or source a specific footwear product for a customer. It operates in the Consumer Cyclicals sector (FOOTWEAR, (NO RUBBER) industry).

Rocky Brands Inc is currently a hold. The stock is trading at $46.84, which is below the analyst target of $50, indicating limited upside potential. The company's recent performance shows a strong year-to-date change of +63.38%, but the latest downgrade by Baird raises concerns about future growth. The RSI is at 58.4, suggesting it is nearing overbought territory, while insider selling has increased by 104.18%, indicating potential lack of confidence from insiders. The main risk is the downgrade from Outperform to Neutral, which reflects macroeconomic headwinds and uncertainty in consumer spending.

1 analysts cover RCKY: 0 rate it Buy, 1 Hold and 0 Sell. The average price target is 42.00.