Yelp Inc

Yelp Inc (YELP) Stock Analysis

$20.700

+0.963 (+4.65%)At close

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High
20.820
Open
19.930
VWAP
20.48
Volume
849.75K
Mkt Cap
2.49B
Low
19.930
Amount
17.41M
EV/EBITDA, TTM
4.41

Yelp Inc. is a community-driven platform that connects people with local businesses. By combining human content with artificial intelligence (AI) technologies, including Yelp Assistant, it helps people request quotes from service pros, make reservations, order food, schedule appointments, or connect with the right businesses for their needs. It offers a range of free and paid advertising products to businesses of all sizes, which provide the ability to deliver targeted advertising to its audience. Its Advertising Products include CPC Advertising (Yelp Ads), Multi-location Ad Products, Yelp Connect, Nearby Jobs, Yelp Guaranteed and RepairPal Network. Its Business Page Products include Free Business Account, Upgrade Package, Branded Profile, Enhanced Profile, Verified License, Business Highlights, Portfolio and Logo. Its other products include Yelp Guest Manager, Yelp Host and Yelp Receptionist, Hatch, Yelp Insights API, Yelp Places API, Yelp AI API, Transactions, and Other Partnerships.

www.yelp.com

AI analysis of Yelp Inc (YELP)

Hold

Yelp Inc is currently priced at $19.88, which is close to the $19 target set by JPMorgan, indicating limited upside potential. The RSI is at 62.54, suggesting it is nearing overbought territory, while the stock has a forward P/E of 14.75, indicating it may be undervalued compared to its earnings potential. However, the significant year-to-date decline of 34.17% raises concerns about its recovery, suggesting a cautious approach is warranted.

Analyst Ratings (33)

+60.82% upside
Hold
15 Buy
16 Hold
2 Sell
Current: 20.70
Low
30.00
Average
33.29
High
40.00

JPMorgan

2026-09-11

Price Target

$19

Underweight

Morgan Stanley

2026-05-15

Price Target

$24

Underweight

Baird

2026-05-08

Price Target

$28

Neutral

JPMorgan

2026-05-08

Price Target

$26

Neutral

JPMorgan

2026-02-17

Price Target

$22

Neutral

Valuation Metrics

The current forward P/E ratio for Yelp Inc (YELP) is 14.75, compared to its 5-year average forward P/E of 12.00.

Forward P/E

Overvalued
5Y Average P/E
12.00
Current P/E
14.75
Overvalued
14.64
Undervalued
9.37

Forward EV/EBITDA

Undervalued
5Y Average EV/EBITDA
6.43
Current EV/EBITDA
4.41
Overvalued
7.70
Undervalued
5.16

Forward P/S

Strongly Undervalued
5Y Average P/S
1.64
Current P/S
0.73
Overvalued
2.06
Undervalued
1.22

Alphio AI Price Scenarios for YELP

Scenario prices are the last monthly forecast band of the current year. Probabilities are fixed model weights (25 / 50 / 25), not guarantees.

B

Bull

Bull · 25%YELP

$47.42

Scenario price

B

Base

Base · 50%YELP

$46.36

Scenario price

B

Bear

Bear · 25%YELP

$45.12

Scenario price

Whales holding YELP

O

Optimus Prime Fund Management Co., Ltd

+ HoldingYELP

+7.83%

3M Return

Events Timeline

2026-10-20 (ET)

07:30:00

Yelp Announces 2026 Fall Product Release with Over 30 New AI Features

2026-08-06 (ET)

17:00:00

Company Plans to Return Over 50% of Free Cash Flow Annually

17:00:00

Sees Q3 Adjusted EBITDA of $70M-$75M

17:00:00

Yelp Aims for $250 Million in Other Revenue by 2028

16:30:00

Yelp Reports Q2 Revenue of $376M

News

YELP FAQ — answered by Alphio AI

Yelp Inc. is a community-driven platform that connects people with local businesses. By combining human content with artificial intelligence (AI) technologies, including Yelp Assistant, it helps people request quotes from service pros, make reservations, order food, schedule appointments, or connect with the right businesses for their needs. It offers a range of free and paid advertising products to businesses of all sizes, which provide the ability to deliver targeted advertising to its audience. Its Advertising Products include CPC Advertising (Yelp Ads), Multi-location Ad Products, Yelp Connect, Nearby Jobs, Yelp Guaranteed and RepairPal Network. Its Business Page Products include Free Business Account, Upgrade Package, Branded Profile, Enhanced Profile, Verified License, Business Highlights, Portfolio and Logo. Its other products include Yelp Guest Manager, Yelp Host and Yelp Receptionist, Hatch, Yelp Insights API, Yelp Places API, Yelp AI API, Transactions, and Other Partnerships. It operates in the Technology sector (SERVICES-PERSONAL SERVICES industry).

Yelp Inc is currently priced at $19.88, which is close to the $19 target set by JPMorgan, indicating limited upside potential. The RSI is at 62.54, suggesting it is nearing overbought territory, while the stock has a forward P/E of 14.75, indicating it may be undervalued compared to its earnings potential. However, the significant year-to-date decline of 34.17% raises concerns about its recovery, suggesting a cautious approach is warranted.

33 analysts cover YELP: 15 rate it Buy, 16 Hold and 2 Sell. The average price target is 33.29.

Community

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0xNetviper9/26/2026

$YELP They need to stop the legacy decay. A company like $ABNB needs to give you a reason to open the app more frequently. Others are in the same situation. $YELP could be a product enhancement while helping their own product with new engagements. Should be taken out at this valuation.

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