Rogers Communications Inc

Rogers Communications Inc (RCI) Stock Analysis

$36.590

+0.150 (+0.41%)At close

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High
36.940
Open
36.680
VWAP
36.65
Vol
833.12K
Mkt Cap
19.53B
Low
36.430
Amount
30.54M
EV/EBITDA, TTM
6.55

Rogers Communications Inc. is a diversified Canadian communications and media company. The Company operates in three segments: Wireless, Cable, and Media. The wireless segment provides wireless telecommunications operations for Canadian consumers and businesses. The cable segment is engaged in cable telecommunications operations, including Internet, television, and other video, satellite, telephony, and smart home monitoring services for Canadian consumers and businesses, and network connectivity through its fiber network and data center assets to support a range of voice, data, networking, hosting, and cloud-based services for the business, public sector, and carrier wholesale markets. The media segment offers a diversified portfolio of media properties, including sports media and entertainment, television and radio broadcasting, specialty channels, multi-platform shopping, and digital media.

AI analysis of Rogers Communications Inc (RCI)

buy

Rogers Communications Inc (RCI) appears to be a good buy right now due to its current price of $36.59, which is below the average analyst price target of C$61. Additionally, the stock has a low forward P/E ratio of 10.53, indicating potential undervaluation. However, the company reported a significant net loss of -726 million CAD in Q2 2026, which poses a risk to its financial stability.

Analyst Ratings (12)

+13.23% upside
Buy
7 Buy
5 Hold
0 Sell
Current: 36.59
Low
35.99
Average
41.43
High
46.07

TD Securities

2026-07-23

Price Target

$65

Buy

Morgan Stanley

2026-07-21

Price Target

$42

Underweight

Barclays

2026-07-16

Price Target

$36

Equal Weight

Raymond James

2026-07-15

Price Target

$68

Outperform

Scotiabank

2026-07-07

Price Target

$61

Outperform

Valuation Metrics

The current forward P/E ratio for Rogers Communications Inc (RCI) is 10.53, compared to its 5-year average forward P/E of 11.86.

Forward P/E

Fair
5Y Average P/E
11.86
Current P/E
10.53
Overvalued
15.61
Undervalued
8.12

Forward EV/EBITDA

Fair
5Y Average EV/EBITDA
7.73
Current EV/EBITDA
6.55
Overvalued
8.99
Undervalued
6.48

Forward P/S

Undervalued
5Y Average P/S
1.47
Current P/S
0.86
Overvalued
1.88
Undervalued
1.06

Events Timeline

2026-07-28 (ET)

12:30:00

Amazon and Rogers Strike Deal for Exclusive NHL Broadcasts in Canada

2026-07-22 (ET)

16:31:00

Major Averages Close Fractionally Lower as Traders Remain Cautious

12:30:00

Major Averages Mixed as Oil Prices Surge Again

07:30:00

Company Confirms FY26 Capital Expenditures View of C$2.5B-C$2.7B

07:30:00

Canadian Telecom Reports Q2 Revenue of C$5.62B

News

RCI FAQ — answered by Alphio AI

Rogers Communications Inc. is a diversified Canadian communications and media company. The Company operates in three segments: Wireless, Cable, and Media. The wireless segment provides wireless telecommunications operations for Canadian consumers and businesses. The cable segment is engaged in cable telecommunications operations, including Internet, television, and other video, satellite, telephony, and smart home monitoring services for Canadian consumers and businesses, and network connectivity through its fiber network and data center assets to support a range of voice, data, networking, hosting, and cloud-based services for the business, public sector, and carrier wholesale markets. The media segment offers a diversified portfolio of media properties, including sports media and entertainment, television and radio broadcasting, specialty channels, multi-platform shopping, and digital media. It operates in the Technology sector (CABLE AND OTHER PAY TELEVISION SERVICES industry).

Rogers Communications Inc (RCI) appears to be a good buy right now due to its current price of $36.59, which is below the average analyst price target of C$61. Additionally, the stock has a low forward P/E ratio of 10.53, indicating potential undervaluation. However, the company reported a significant net loss of -726 million CAD in Q2 2026, which poses a risk to its financial stability.

12 analysts cover RCI: 7 rate it Buy, 5 Hold and 0 Sell. The average price target is 41.43.

This page is for research only and is not investment advice. Models can be wrong. Past performance does not guarantee future results.

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