Finanzen von Harte Hanks Inc (HHS)HHSHarte Hanks Inc

Harte Hanks Inc (HHS) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Fulfillment and Logistics Services, accounting for 44.3% of total sales, equivalent to $16.49M. Other significant revenue streams include Customer Care and Marketing Services. Understanding this composition is critical for investors evaluating how HHS navigates market cycles within the Advertising & Marketing industry.

Evaluating the bottom line, Harte Hanks Inc maintains a gross margin of 11.80%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at -11.33%, while the net margin is -13.17%. These profitability ratios, combined with a Return on Equity (ROE) of -30.41%, provide a clear picture of how effectively HHS converts its operational activities into shareholder value.

In the context of the broader market, HHS competes directly with industry leaders such as GRAN and HUBC. With a market capitalization of $32.05M, it holds a significant position in the sector. When comparing efficiency, HHS's gross margin of 11.80% stands against GRAN's 62.12% and HUBC's 12.93%. Such benchmarking helps identify whether Harte Hanks Inc is trading at a premium or discount relative to its financial performance.

The company reported a GAAP EPS of $0.30 for Q4, indicating some level of profitability despite challenges. However, the revenue for Q4 was $39.86 million, reflecting a 15.4% year-over-year decrease, primarily due to weak market demand.